Report: Meetup #23 - From An Idea To The App Store

A full house at Artisano's for September's meetup:  From An Idea To The App Store.  Keynote presenter Tony Wallace gave us a great roadmap for the design, development and distribution of iPhone and iPad apps.

Apple’s iOS is one of the hottest mobile computing platforms, but many designers and developers are unsure of how to bring their app ideas to life.  Tony talked about:

Designing - Design is about much more than visuals. It’s about understanding what you should build, before you build it, minimum viable product, accounting for future enhancements and planning the user experience.

Developing - He spoke about Objective C language and how it differs from some of the more conventional programming languages as well as the Cocoa Touch frameworks, open source frameworks, and popular third-party libraries.

Distribution-  He covered the pros, cons,  dos and don’ts of the App Store approval process, pricing strategies, and user analytics.

We all had a much better understanding of iOS development, and a few Silicon Halton members are planning to start building their own apps.

Keynote Presenter

Tony Wallace is a software developer and entrepreneur based in Oakville Ontario, Canada. Tony graduated with Honours from Toronto’s renowned Humber College of Applied Arts and Technology in 1999.  In his prior career as an educator and technical consultant in the music industry, Tony wrote five best-selling instructional DVDs about Macintosh digital audio systems and assisted with studio installations for major Canadian recording artists and universities. He still designs sound synthesis and processing systems in his spare time.  Tony currently operates Heuristic Media Inc. where he develops apps for iOS and the web. He also co-develops Task Ave, a location-based task manager for iPhone.

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